Usability Sciences presents the Solutions Series of webinettes, the second of which focuses on “Site Search”—the process by which website users arrive at what they seek.
A survey of 22,000 retail shoppers shows that visitors who use a site’s search function convert at three times the rate of visitors who browse. Site search can be a powerful engine for conversion – if it works effectively. How good is your site search?
Checkout the webinar below to discover more about diagnosing and rectifying findability issues related to site search.