I know the title is corny, but considering the way WA(RP)® & Mixpanel work together, it seemed the perfect tagline. In today’s WA(RP)® post we’re going to cover the deployment of Mixpanel. Mixpanel is an event driven analytics package similar yet very different from Google Analytics and Omniture. It allows you to tie reporting to a specific event that occurs on a website not just track page loads. This typically involves a lot of granular tagging during deployment. WA(RP)® makes a Mixpanel implementation exponentially simpler by eliminating all of those tags and replacing them with one single tag. Forget calling the IT department, this tag is easy enough to do on your own. Check out the video below for a full WA(RP)® and Mixpanel demonstration.
Interested in learning more? Visit www.warpresearch.com for everything WA(RP)® related. Don’t forget to sign up to participate in our beta while you’re there.