Personas and Use Cases
LivePerson, provider of online help to e-commerce sites, recently published a global study on the user experience. The findings, as you might expect, underpin the need for their service. Speed of abandonment: 71% expect to be able to access help… Read More »
A lesson in Andrew Mason’s firing
March 1 saw Groupon’s founder and CEO Andrew Mason fired. He tweeted a very humble farewell letter, within which was a piece of advice to his colleagues. Here’s what he wrote: “If there’s one piece of wisdom that this simple… Read More »
