Tough Economic Times Call for Greater Localization of Website Content
For at least a decade, global companies have pursued online regionalization policies with varying degrees of commitment and enthusiasm. Radical contraction in the world economy has injected a far greater sense of urgency into that pursuit, however, as global players… Read More »
Guidelines for Conducting Successful International UX Research
You have decided to conduct international usability research. Great! Now where exactly should you start? Outlined below are some things you will want to keep in mind as you plan for your international test. On-Location vs. Remote Testing One of… Read More »